Media Studies (MEDIA)

MEDIA 1230 Visual Communication 3 Credits

A foundation course emphasizing the fundamental concepts of visual communication. The principles covered include form, structure, color theory, visual aesthetics, semiotics, and organizational systems as applied to the relationship of text and image throughout visual media.
Components: Class
Typically Offered: Fall

MEDIA 1360 Public Relations Principles 3 Credits

The field of public relations is explored, stakeholder categories identified, and common techniques and strategies examined in this course.
Components: Class
Typically Offered: Occasional

MEDIA 1630 Introduction to Mass Media 3 Credits

Survey of mass communication theory and the role of mass media in society. Analysis of media evolution, structure, economics, effects, and control.
Components: Class
GE: Social Sciences
Typically Offered: Fall/Spring

MEDIA 1930 Basic Photography 3 Credits

An introduction to basic photography and darkroom techniques encompassing film selection, exposure variables, camera accessories, and lighting. Photographic history and contemporary issues will also be incorporated. A working digital single lens reflex camera is required or may be rented from the department.
Components: Laboratory, Class
Typically Offered: Spring

MEDIA 2090 Web Development: Basics 3 Credits

This course provides an introduction to the basic concepts and techniques related to designing, developing and deploying web sites. During the course, students will learn about visual design, site management, implementing style sheets and adding interactivity. Topics include: HTML, XHTML, CSS, and JavaScript.
Components: Laboratory, Class
Prereqs/Coreqs: P: Media Studies major or consent of instructor
Typically Offered: Fall

MEDIA 2230 Digital Media Technologies 3 Credits

In this course students will be introduced to a basic set of multimedia software and techniques that is widely used in various fields of the media industry. The course will apply visual communication principles that were learned in prior coursework.
Components: Class
Prereqs/Coreqs: P: MEDIA 1230
Typically Offered: Spring

MEDIA 2470 Production Foundations 3 Credits

Theory and practice in the process of video production via the single camera and studio methods. Topics include production systems, pre-production, camera functions and techniques, audio console, switcher, editing and distribution.
Components: Laboratory, Class
Prereqs/Coreqs: P: Communication Technologies or Media Studies or Tech Ed major or consent of instructor
Typically Offered: Spring

MEDIA 301W Business Communication 3 Credits

A WRITING EMPHASIS COURSE IS DESIGNED TO EFFECTIVELY USE WRITING TO ENHANCE STUDENT LEARNING OF COURSE SPECIFIC CONTENT THROUGH VARIOUS MEANS SUCH AS SELF-REFLECTION, ANALYSIS, PROBLEM SOLVING AND RESEARCH. Communication strategies and techniques used in business; practice in writing effective memos, letters and reports; oral communication skills developed in influencing group decisions and making presentations; employment correspondence and interviewing. Majors in Communication Technologies must earn a grade of C or better to satisfy writing competency requirements for graduation.
Components: Class
GE: Writing Emphasis
Prereqs/Coreqs: P: ENGLISH 1230 and SPEECH 1010
Typically Offered: Fall/Spring/Summer

MEDIA 3200 Gender and Popular Culture 3 Credits

This course examines the theoretical and practical ways that popular culture represents, creates, and challenges stereotypes of women, men, and differently gendered people. Students will explore dominant strategies and theories used in the creation and analysis of advertising, television, music, movies, and popular literature, as well as the emerging commercial media of Internet advertising, digitized movies, and blogs. We will focus primarily, but not exclusively on popular culture experienced within (or exported from) the United States.
Components: Class
Cross Offering: WOMGENDR 3200
GE: Gender Studies, Social Sciences
Prereqs/Coreqs: P: (ENGLISH 1130 or ENGLISH 1040) and ENGLISH 1230 and Media 1630 or WOMGENDR 1130
Typically Offered: Occasional

MEDIA 3800 Meetings and Events 3 Credits

This course explores the meetings industry, including association, corporation, and government meetings. Students also examine conventions, trade shows, incentive travel, and special events.
Components: Class
Prereqs/Coreqs: P: Junior standing
Typically Offered: Spring

MEDIA 4710 Independent Study 1-3 Credits

Research on a topic of student interest, culminating in a final project or paper of merit, and evaluated by a staff member.
Components: Independent Study
Prereqs/Coreqs: P: consent of department chair
Typically Offered: Fall/Spring/Summer

MEDIA 4990 Communication Internship 1-3 Credits

An on-the-job assignment commensurable with the student's emphasis and career goals. May be repeated once; however, each experience must be significantly different to provide breadth within the field. Internships require a minimum of 50 hours on-the-job for each credit. Graded on a pass/fail basis.
Components: Field Studies
Prereqs/Coreqs: P: good academic standing with at least 60 overall credits earned or in progress; have completed at least 21 Media Studies credits; and have approval from advisor
Typically Offered: Fall/Spring/Summer