MEDIA 1230 Visual Communication 3 Credits

A foundation course emphasizing the fundamental concepts of visual communication. The principles covered include form, structure, color theory, visual aesthetics, semiotics, and organizational systems as applied to the relationship of text and image throughout visual media.
Components: Class
Typically Offered: Fall

MEDIA 1360 Public Relations Principles 3 Credits

The field of public relations is explored, stakeholder categories identified, and common techniques and strategies examined in this course.
Components: Class
Typically Offered: Occasional

MEDIA 1630 Introduction to Mass Media 3 Credits

Survey of mass communication theory and the role of mass media in society. Analysis of media evolution, structure, economics, effects, and control.
Components: Class
GE: Social Sciences
Typically Offered: Fall/Spring

MEDIA 1930 Basic Photography 3 Credits

An introduction to basic photography and darkroom techniques encompassing film selection, exposure variables, camera accessories, and lighting. Photographic history and contemporary issues will also be incorporated. A working digital single lens reflex camera is required or may be rented from the department.
Components: Class
Typically Offered: Fall/Spring

MEDIA 2030 Basic Newswriting and Reporting 3 Credits

This course emphasizes news gathering, interviewing, research, writing techniques, Associated Press style, and knowledge of current events. Students will write frequently, both for publication and in the laboratory setting.
Components: Class
Cross Offering: ENGLISH 2040
Prereqs/Coreqs: P: ENGLISH 1230
Typically Offered: Spring

MEDIA 2050 Writing for Electronic Media 3 Credits

Techniques and script styles used in writing non-journalistic copy with an emphasis on persuasive messages for radio and television.
Components: Class
Prereqs/Coreqs: P: MEDIA 1630
Typically Offered: Fall

MEDIA 2090 Web Development: Basics 3 Credits

This course provides an introduction to the basic concepts and techniques related to designing, developing and deploying web sites. During the course, students will learn about visual design, site management, implementing style sheets and adding interactivity. Topics include: HTML, XHTML, CSS, and JavaScript.
Components: Laboratory, Class
Prereqs/Coreqs: P: Media Studies major or consent of instructor
Typically Offered: Fall

MEDIA 2230 Digital Media Technologies 3 Credits

In this course students will be introduced to a basic set of multimedia software and techniques that is widely used in various fields of the media industry. The course will apply visual communication principles that were learned in prior coursework.
Components: Class
Prereqs/Coreqs: P: MEDIA 1230
Typically Offered: Spring

MEDIA 2470 Production Foundations 3 Credits

Theory and practice in the process of video production via the single camera and studio methods. Topics include production systems, pre-production, camera functions and techniques, audio console, switcher, editing and distribution.
Components: Laboratory, Class
Prereqs/Coreqs: P: Communication Technologies or Media Studies or Tech Ed major or consent of instructor
Typically Offered: Spring

MEDIA 3010 Business Communication 3 Credits

Communication strategies and techniques used in business; practice in writing effective memos, letters and reports; oral communication skills developed in influencing group decisions and making presentations; employment correspondence and interviewing. Majors in Communication Technologies must earn a grade of C or better to satisfy writing competency requirements for graduation.
Components: Class
Prereqs/Coreqs: P: ENGLISH 1230 and SPEECH 1010
Typically Offered: Fall/Spring/Summer

MEDIA 3090 Web Development: Intermediate 3 Credits

This is an intermediate level course focused on developing dynamic websites to provide a rich and responsive interface. Students will be introduced to server-side Web development concepts which consist of scripting languages, database application, Content Management System (CMS) and Search Engine Optimization (SEO).
Components: Laboratory, Class
Prereqs/Coreqs: P: MEDIA 2090
Typically Offered: Spring

MEDIA 3100 Topics in Media Studies 1-3 Credits

Current topics discussed in this course vary by demand.
Components: Laboratory, Class
Prereqs/Coreqs: P: consent of instructor
Typically Offered: Occasional

MEDIA 3200 Gender and Popular Culture 3 Credits

This course examines the theoretical and practical ways that popular culture represents, creates, and challenges stereotypes of women, men, and differently gendered people. Students will explore dominant strategies and theories used in the creation and analysis of advertising, television, music, movies, and popular literature, as well as the emerging commercial media of Internet advertising, digitized movies, and blogs. We will focus primarily, but not exclusively on popular culture experienced within (or exported from) the United States.
Components: Class
Cross Offering: WOMGENDR 3200
GE: Gender Studies, Social Sciences
Prereqs/Coreqs: P: (ENGLISH 1130 or ENGLISH 1040) and ENGLISH 1230 and Media 1630 or WOMGENDR 1130
Typically Offered: Occasional

MEDIA 3500 Photography II 3 Credits

A thorough study of the technologies and techniques of photography, with emphasis on applications to real photographic problems. This course provides technical information and in-depth knowledge of equipment, as well as experience with a variety of essential photographic principles and procedures. A working digital single lens reflex camera is required or may be rented from the department.
Components: Laboratory, Class
Prereqs/Coreqs: P: MEDIA 1930
Typically Offered: Spring

MEDIA 3770 Theories of Media and Culture 3 Credits

This class will examine the mass media from a critical perspective. We will examine the role of culture in everyday life and how media influences life by operating as a conduit for culture and ideology.
Components: Class
GE: Social Sciences
Prereqs/Coreqs: P: ENGLISH 1230 and MEDIA 1630
Typically Offered: Fall

MEDIA 3840 Production Capstone 3 Credits

This course offers advanced theory and practice in single camera format video production, including linear and non-linear editing.
Components: Laboratory, Class
Prereqs/Coreqs: P: MEDIA 2050 and MEDIA 2470 or Film Studies minor with instructor consent
Typically Offered: Spring

MEDIA 3930 Communication Law 3 Credits

Legal rights and responsibilities of the media; case studies of libel, privacy invasion, contempt of court, and copyright. Comparison of legal and ethical rights.
Components: Class
Prereqs/Coreqs: P: MEDIA 1630
Typically Offered: Fall

MEDIA 4710 Independent Study 1-3 Credits

Research on a topic of student interest, culminating in a final project or paper of merit, and evaluated by a staff member.
Components: Independent Study
Prereqs/Coreqs: P: consent of department chair
Typically Offered: Fall/Spring/Summer

MEDIA 4990 Communication Internship 1-3 Credits

An on-the-job assignment commensurable with the students emphasis and career goals. May be repeated once; however, each experience must be significantly different to provide breadth within the field. Internships require a minimum of 50 hours on-the-job for each credit. Graded on a pass/fail basis.
Components: Field Studies
Prereqs/Coreqs: P: good academic standing with at least 60 overall credits earned or in progress; have completed at least 21 Media Studies credits; and have approval from advisor
Typically Offered: Fall/Spring/Summer